Creative Director
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Hugo Boss Fragrance x Freja Beha Erichsen & Adrien Sahores

Being individual and being unique is a given. Having the courage to show it is what makes us stand out. Hugo reveal the non-conformist within. Integrated campaign including all digital channels.

Photo by Karim Sadli
Styling Alstair McKimm
Talents Freja Beha Erichsen and Adrien Sahores

Hugo Man

Hugo Man


Hugo Woman

Hugo Woman

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HUGO BOSS - HUGO Man & HUGO Woman

Hugo Boss HUGO Woman